L111 Privacy Policy – Your Data, Protected

01Introduction

When you use L111 — whether you are registering an account, making a deposit, placing a bet or just browsing the platform — you share certain information with us. This Privacy Policy explains what that information is, why we need it and what we do with it.

L111 is committed to protecting your privacy. We understand that players in Bangladesh value their personal information and we take that responsibility seriously. This policy is written in plain language so that every player can understand it, regardless of their technical background.

By registering and using L111, you confirm that you have read and understood this Privacy Policy and that you consent to the collection and use of your data as described here. If you do not agree with this policy, please do not use L111.

02Data We Collect

L111 collects only the data that is necessary to operate your account and provide our services. The table below summarises the main categories of data we collect and why.

We do not collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs or health information unless specifically required by law or responsible gaming obligations.

03How We Use Your Data

L111 uses your personal data for the following purposes:

• To create and manage your L111 account, including verifying your identity and age.
• To process deposits, withdrawals and any other financial transactions on your account.
• To detect and prevent fraud, money laundering and other illegal activity.
• To provide customer support and resolve any disputes or complaints.
• To send you important account notifications such as deposit confirmations and withdrawal updates.
• To send you promotional offers and bonuses, but only if you have opted in to marketing communications.
• To monitor your betting activity for responsible gaming purposes and to identify signs of problem gambling.
• To improve the L111 platform based on how players use it.
• To comply with our legal and regulatory obligations, including reporting requirements.

L111 will never use your data for any purpose that is not listed above without first obtaining your explicit consent. If we want to use your data in a new way, we will update this Privacy Policy and notify you before doing so.

04Legal Basis for Processing

L111 processes your personal data on the following legal grounds:

• Contract performance — processing your data is necessary to provide the services you have signed up for, including account management and payment processing.
• Legal obligation — we are required by law to collect and retain certain data, including identity verification records and transaction histories, for anti-money laundering and licensing compliance purposes.
• Legitimate interests — we process certain data to protect L111 and our players from fraud, to maintain platform security and to improve our services.
• Consent — where we send you marketing communications or use non-essential cookies, we do so only with your explicit consent, which you can withdraw at any time.

05Data Sharing

L111 does not sell your personal data. We share your data only in the following limited circumstances:

• Payment processors — we share necessary financial data with our certified payment partners (bKash, Nagad, Rocket) to process your transactions. These partners are bound by their own strict data protection obligations.
• Identity verification providers — we may share identity documents with third-party KYC verification services to confirm your age and identity as required by our licensing conditions.
• Regulatory and law enforcement authorities — we are legally required to share certain data with regulators and law enforcement agencies when requested through a valid legal process.
• Fraud prevention services — we may share data with industry fraud prevention databases to protect L111 and our players from fraudulent activity.
• Business transfers — in the event that L111 is acquired by or merged with another company, your data may be transferred as part of that transaction. We will notify you before this happens.

All third parties with whom L111 shares data are required to handle it securely and in accordance with applicable data protection laws. We do not allow our partners to use your data for their own marketing purposes.

06Cookies and Tracking

L111 uses cookies and similar tracking technologies to make the platform work properly and to improve your experience. Cookies are small text files stored on your device when you visit a website.

We use the following types of cookies on L111:

• Essential cookies — these are required for the platform to function. They keep you logged in, remember your preferences and ensure your session is secure. You cannot opt out of essential cookies.
• Analytics cookies — these help us understand how players use L111, which pages are most popular and where players encounter problems. We use this data to improve the platform. Analytics cookies are only set with your consent.
• Marketing cookies — these track your activity to help us show you relevant promotions. Marketing cookies are only set if you have opted in to marketing communications.

You can manage your cookie preferences through your browser settings at any time. Note that disabling essential cookies may affect the functionality of the L111 platform.

07Data Retention

L111 retains your personal data for as long as your account is active and for a period after account closure as required by our legal and regulatory obligations. Specifically:

• Account and identity data is retained for a minimum of 5 years after account closure to comply with anti-money laundering regulations.
• Transaction records are retained for a minimum of 5 years from the date of each transaction.
• Customer support communications are retained for 2 years from the date of the interaction.
• Marketing consent records are retained for as long as necessary to demonstrate compliance with consent requirements.

Once the applicable retention period has expired, L111 will securely delete or anonymise your personal data. Anonymised data — which cannot be linked back to you — may be retained indefinitely for statistical and analytical purposes.

08Your Privacy Rights

As an L111 player, you have the following rights regarding your personal data. To exercise any of these rights, contact us at [email protected].

09Data Security

L111 takes the security of your personal data seriously. We have implemented a range of technical and organisational measures to protect your data against unauthorised access, loss, destruction or alteration.

• All data transmitted between your device and L111 is encrypted using TLS (Transport Layer Security).
• Access to personal data within L111 is restricted to authorised personnel on a need-to-know basis.
• Our servers are hosted in secure data centres with physical and digital access controls.
• We conduct regular security reviews and vulnerability assessments of our platform.
• All staff with access to personal data receive data protection training.

Despite these measures, no online platform can guarantee 100% security. If you suspect that your L111 account has been compromised, please contact support immediately and change your password. In the event of a data breach that affects your rights, L111 will notify you as required by applicable law.

10Children's Privacy

L111 is strictly an adult platform. We do not knowingly collect personal data from anyone under the age of 18. If you are under 18, you must not use L111 or provide any personal information to us.

If L111 becomes aware that we have inadvertently collected personal data from a person under 18, we will delete that data immediately and close the associated account. If you believe a minor has registered on L111, please contact us at [email protected] so we can investigate and take appropriate action.

Parents and guardians are encouraged to use parental control software to prevent minors from accessing online gambling platforms. L111 supports all efforts to keep gambling away from children.

11Updates to This Policy

L111 may update this Privacy Policy from time to time to reflect changes in our practices, technology or legal requirements. When we make changes, we will update the "Last Updated" date at the top of this page.

For significant changes that affect how we use your data, we will notify registered players via email or an in-platform notification before the changes take effect. We encourage you to review this page periodically so you are always aware of how your data is being handled.

Your continued use of L111 after any update to this Privacy Policy constitutes your acceptance of the revised policy. If you do not agree with the updated policy, please stop using L111 and contact support to close your account.

12Contact Us

If you have any questions, concerns or requests relating to this Privacy Policy or the way L111 handles your personal data, please get in touch. We are committed to resolving all privacy-related enquiries promptly and transparently.

You can reach the L111 privacy team at [email protected]. We aim to respond to all privacy requests within 30 days. For urgent security concerns, please use live chat inside your account for the fastest response.